
Greenwich Pizza has always been about fun moments with friends. But for young Filipinos, it’s more fun connecting to a mobile phone than to people around them. How do we change the game?
We know we can’t ask these kids to put down their phones and interact, so we redesigned the pizza box and made the phone the center of interaction. We’ve designed Greenwich Gbox: the first ever pizza box multiplayer game console.
Gbox automatically links to a mobile phone that transforms it into a multiplayer console. We’ve created three mobile games that can be played by a group of four and downloaded on Google Play or App Store. The more the friends played the game, the more pizza slices they consumed!
+AdStars 2018 (Silver, Communication Design)
+Boomerang Awards 2018 (Silver, Innovation and Bleeding Edge)
+Kidlat Awards 2018 (Silver, Innovations and Solutions)
